July 16, 2005

Improvement?

We're all familiar with the old saying: Build a better beer tap, and the drunks will beat a path to your door.

Well, a better tap has been built by one M. Younkle.

The TurboTap, in use at Wrigley Field and two other sports stadiums, pours beer faster, better and more efficiently than traditional taps, says Younkle, whose company, Laminar Technologies Inc., is making a push to expand its markets...

The TurboTap addresses two issues: slow pour time and beer sales running down the drain as excess foam. Under the proper conditions, TurboTap can fill a glass in 2 seconds and a pitcher in 8. And it can add six extra servings and more profit per keg by controlling the foam...

Almost sounds like a good thing. But I'm not so sure.

I'd like to taste this beer. And yes, Virginia, I know it's not for just one type or brand of beer. But part of enjoying a beer comes from the foam. Sure, you don't want a huge excess, but the head (foam) adds to the flavor. The sense of taste is assisted by the sense of smell, and this foam stuff transfers the smell to you... effervescence.

Granted, I'm probably carrying on for no reason... most of the beers that will be served with these units are not my beer of choice, though I will help to control beer population of almost any type.

Damn, now I've got a craving for a pulled pint of bitter.

Posted by That 1 Guy at July 16, 2005 08:51 AM | TrackBack
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